The Competition

Competition in the market place is divided between two unique industries due to the composition of this business. In the computer division the competitors include Best Buy, Staples, Image Comptronics. By working closely with the customer to determine their needs our business is able to provide the customer with a comfortable sales experience. Competing businesses employ sales associates who work on commission and try to increase their wage by up-selling product. Our business focuses on the best options for what their customers need, never pushing them into ordering extra product. This has resulted in a loyal customer base whose word-of-mouth advertising has translated into repeat customers.

In the printing division competition includes Action Printing, Campbell Printing, and P.A. Fast Print. This division of the business focuses not only on the project requirements but also the customer's budget parameters. Clients are given personal attention to establish a realistic estimate time for a project. By working closely with the client, projects are modified to ensure that the final product meets their design and budget criteria. This model of service sets this business apart from its competitors by establishing a more personalized experience..